Drupal Planet

OpenSense Labs: Drupal-Healthcare: Things to Look for in Your Vendor

3 dni 9 godzin ago
Drupal-Healthcare: Things to Look for in Your Vendor Vasundhra Fri, 11/16/2018 - 14:31

When the whole world works on the simple facet of fellowship how can the healthcare industry not constitute to the same concept? 

Development and marketing collaborations between the healthcare organizations and web development agencies can be mutually beneficial. Whether your healthcare organization is built on Drupal or if you are looking for redesign and new prospects with Drupal, there are a number of things that have to be kept in mind, and if the main agenda is to collaborate, a series of questions have to be answered.


What is it about Drupal that makes leading healthcare organizations chose this platform? How has Drupal evolved to help healthcare organizations serve better to their patients? 

Reasons Why the Healthcare Industry Should Choose Drupal 
  • Web Accessibility 

Web Content Accessibility Guidelines (WCAG) 2.0 commands that all the websites should be accessible to everyone regardless of their age, ability, or a combination of technology and ability. With the release of Drupal 7, the Drupal community is committed to providing universal accessibility not just for the end users but for the developers too. 

Web accessibility is the comprehensive practice of guaranteeing interaction with, or access to the web, for all the people irrespective of their abilities.

Flexible and fully customizable theming, and features make it possible for Drupal sites to meet WCAG accessibility and section 508 requirement. Some of the web accessibility features may include:

  • The provision of HTML5, which provides new and better semantic components that tell the browser and assistive technologies about the type of content coming forward, and how the complementary information provided (HTML) is related to the content.
     
  • The provision of “Drupal.announce()”, a method which helps the pages update in a non-visual manner. 
     
  • Without breaking the tab order in local navigation flow, Drupal directs non-visual and non-mouse users to access prime element on the page in a logical order. With its tabbing manager, Drupal defines tab orders explicitly for keyboard users. 
     
  • Other Drupal web accessibility modules such as text resize, style switcher, alt text, CKEditor abbreviation, high contrast, it makes it easy to make a universal user-friendly website. 
     
  • Drupal also uses fieldsets which give a visual diagram around the field gathering. It breaks the form into subsections, making it easier to understand for visually impaired people.

The Drupal accessibility handbook and theming guidelines ensure that the Drupal themers are well aware of the best practices while they are building their website. themes

  • Third-Party Integration

The ability of Drupal to integrate with third-party applications is the primary building block of generating a robust functional system. Making the task easy for developers, seamless third-party integration allows a bonus for marketing strategic stand too. 

Integrating Drupal with an EHR system 

The Electronic Health Record (EHR) system is steadily gaining its ground in the healthcare industry. Used for electronically storing up data of the patients in the digital format it offers a completely new level of playing field for both the patients and providers. 

Bestowing the physicians with faster access to the medical records, EHR avoids errors and minimizes the cost which is associated with paperwork. 

Drupal, when integrated with an EHR keeps the data protected at all times and prevents duplicacy of the content, while still permitting the user to interact with the view and input the information which is necessary for the role.

It securely shares the information with patients and other clinicians assisting providers more efficiently diagnose patients, reduce medical errors, and provide safer care

Some of the most adopted EHR systems in use that can be integrated with Drupal are NueMD e-MD, PHI etc.  

 

  • Mobile first design 

Around 61.2% of the worldwide population is indulged in the use of a smartphone, and in such an innovative environment the manipulation of mobile compatible websites is hard to ignore upon. 

Incorporated with mobile friendly themes which is suitable for any screen size, Drupal works well for almost all devices which include iPhone, iPad, Android, and even blackberry. There is no doubt that having a medical based mobile website armed with all relevant information to target a diverse group of people and partners is a profitable mechanism for every medical organization. 

Drupal makes it easy for users to have a better mobile experience on healthcare websites. The mobile first designs let them set up online profiles, helps them in maintaining records, and other medical practices. 

  • Security 

According to HIPAA Journal, there have been about 2,181 healthcare data breaches (2009-2017) involving more than 500 records. 


Healthcare industry is massively reliant on technology these days, not just the hardware to cure illnesses, but also when it narrows down to send, retrieve, and store data. 

Drupal’s lockdown security and publishing of detailed security reports have been a major shield to the organizations. With the evolution in the Drupal system, the platform has conquered a huge reputation for its security and robust performance. Hospital websites store an ample number of data, records, reports, digital assets in their database. 

The modules and extensions are provided with a layer of extra security to the website, marking Drupal a highly secure CMS.  

Not only this, but Drupal also contributes to resolving security issues that are supported by the security advisor. It also offers help for contributing module maintainers in fixing security issues. 

  • Multilingual feature 

With medical tourism getting popular and healthcare technology advancing sparingly forcing people to look for better medical assistance across various parts of the globe. It is not uncommon to encounter patients who speak a language other than English.

To expand the access to people across the globe in healthcare,  Drupal grants 4 easy modules to translate the website into more than 94 languages providing healthcare websites a better scope of communication with the patients. It is also easy to build a custom language not available in Drupal. 

  • Better user experience and engagement 

Medical healthcare websites are often used by people in distress. And if operations, like finding the right health care provider, or finding medical records, and paying bills, should be tough and unintuitive, it would leave people more frustrated. 

In fact, Google tells us that website speed has a great impact on how people perceive it. Therefore engagement through media features and at the same time uninterrupted communication online with faster loading is important. 

With an excellent array of modules, Drupal 8 has to be the right choice for creating an engaging user-friendly website in the healthcare sector. Over the past few years, Drupal has evolved to be more flexible and better for technical as well as non-technical users, presenting a customizable administration dashboard and responsive web designs. 

Drupal lets the user personalize the website in a way they desire. Acquia Lift Connector, Drupal module, offers integration with the Acquia Lift service with an improved user experience for personalisation

Important Factors to Look for in a Drupal Partner 

Now that organizations have started using Drupal as their CMS to revamp or build their organization’s website, the next step would involve choosing up of Drupal vendors. 

Every Drupal vendor is different and posses a unique set of skills, thus choosing the right partner makes it important. This can be done by checking some vital factors which can include:

Important factors

Points to remember

Skillset

  • The organization has enough experience and capabilities to manage projects of healthcare

  • Experience with diverse business verticals to prove its worth.

Reputation

Monitoring and Processing

  • Ask for case studies for its previous clients.

  • Look out for the credentials of the technical team.

Verifying about the site performance

  • Enquire about the development plan and ways to improve it

  • Check their knowledge on best practices. 

Maintenance and technical support

  • Robust customer support service for regular updates and maintenance services. 

 

Things to Remember Before Choosing a Drupal Partner 
  1. Do they have the right amount of healthcare experience?

    Every healthcare marketing agency has creative resources available in their vanity, but only an experienced partner adds up to the plans, solutions and original thinking. 

    Thus, no matter if the firm has beaten up with high-quality challenges or low-key struggles, every potential partner should have capabilities of providing solutions, and it can only be done when that potential partner has knowledge and experience of solving the health-related travails.

    Patients expect a very specific functionality in the health website, from providing directories to patients reports, it becomes really important to find a partner that is able to build modules and timely update them. 

    Not only this but healthcare organization are apprehended to follow HIPAA compliance guidelines which protect individuals' medical records and other personal health information. The healthcare industries can’t afford to take risks when it comes to HIPAA and PCI compliance

    One wrong or missed encryption and the company's reputation is put under the radar. Which is not only bad for the branding but also violates the rules. Therefore, demanding experience to be an important factor. 
     
  2. Do they have an adequate content strategy?

    Content strategy is important to all the healthcare websites. It is important to team up with the partner that would help you to organize your site in a way that clearly reflects the main objectives of the visitors. 

    There is a need of a  partner with an agency that will help to organize the site content in a manner that is clearly reflected on the visitor’s objectives, and build out the information architecture in Drupal. 

    Drupal’s content model can be complicated if the user is not familiar with the platform. If you operate with an experienced strategist that would help you to see the long-term vision before you start adding content into Drupal, it will help in the long run. 
     
  3. Do the goals and services match?

    A true healthcare organization partners should deliver greater cerebral and inventive values. Which includes the delivery and projection of the agendas. How to conquer it? 

    Have a serious talk about money management.  

    Many firms work on a plan to meet or exceed the possible budget. However, a partner minded organization has a cost-effective way of meeting or exceeding goals. The aim is to construct a strong measure of results, outcomes, and high return-on-investment. 
     
  4. Do they have a plan for performance measurement?

    Every organization would have projects with a certain goal. Here, it becomes an important factor for you to know how does your potential partner measure the scale of performance towards that goal?

    Benchmarking is the term which is used to compare the current performance and the overall standard. Every Drupal based agency measures and quantifies the results based on the - manual page. It describes various methods to measure the performance of the web server, allowing you to witness the performance and even improve it for the future.

    Performance measurement can also be analyzed with the help of Performance Bucket model. This model helps in making the detect-triage-diagnose process more efficient.

    Applications insights is a service that lets the developers monitor the performance, availability, and usage of the entire applications. It becomes an essential part of the application lifecycle.

    As mentioned above, a user tends to abandon a website if it doesn’t load after 3 seconds, and when it comes to healthcare websites, loading time becomes an important factor. Having a predefined performance budget would allow you to enforce better results.

    Your long-term potential partner should be induced by a good design team and development cycles which would help in maintaining the value limits that takes care of the website performance. Performance Budget is one such design and development which would help the user to establish and maintain the culture of an organization, helping them to deliver a smooth.
     
  5. Long-term partnership

    It is true that Drupal healthcare websites are quite amazing but on the other hand, they are big and complex. Thus, make sure that you pick an organization that would be there to support you even after the procedure of website-went-live is done. A long-term partner is needed if the custom modules built on the website requires regular updates and security patches. 
     
  6. What methodologies and tools do they use to manage their project?

    Drupal has several modules several distribution and modules developed to perform several project management functions. A clearer idea on which methodology is right for what project contributes to the desired goals in the end. There are several project management frameworks which should be used by an organization to build a successful project. Agile frameworks like:
     
    • JIRA
    • Scrum
    • Kanban
    • Scrumban
Case study for PMG

Produce Market Guide is a product of a Farm Journal which shares information on fresh fruits and vegetables. The advanced search feature on the website was slow, which resulted in a poor user experience. 

To fulfill the needs and the standards of loading time, the site was mapped and decoupled with the Elastic search. The new website now is a lot user-friendly with search application and better loading result. Because of the third party integration like Kibana and Logstash, the admin can now track the user behavior and personalize the user experience. The project was completed within a month which followed the principles of SCRUM and AGILE with team fluidly arranging the needs accordingly. 

Future of Healthcare Marketers using Drupal 

As an organization, the requirements are bound to change from time to time and using a single vendor or a specific partner can sometimes be the hindrance. This is a common scenario in healthcare industries. Fortunately Drupal makes a lot of things easy for healthcare marketers or organizations.

It prevents everyone from getting caught up with a single vendor

Drupal exponential growth in the healthcare industry has been rapidly increasing. With the healthcare industry in the third position of top 10 industries using Drupal, it continues to grow mature. 

High profile hospitals like C.S Mott Children’s Hospital, Duke medicine, Memorial Sloan-Kettering Cancer Center, Northwest medicine etc has further elevated Drupal’s profile. It’s these types of reputed organizations with a progressive digital team which tells us that Drupal has a bright future in the healthcare sector. 

Conclusion

The Drupal platform is an open source CMS, there are many agencies around the country that have developers familiar with Drupal. Having developers who are familiar with Drupal isn’t the same as having a team that understands the inherent complexity of healthcare websites. 
 
OpenSense Labs believes in providing the best Drupal partnership for you. Contact us at hello@opensenselabs.com for a rich and conducive partnership.

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Redfin Solutions: Progressive Decoupling: A React App in Drupal

4 dni 1 godzina ago
Progressive Decoupling: A React App in Drupal

It's almost time for NEDCamp, and I can't wait!

Redfin will be presenting a session there on our toe-dipping foray into the world of "progressively decoupling" Drupal.

Recently, I was on an episode of Talking Drupal to explore a little bit more about React and Drupal together--this shoudl whet your appetite for the session at NEDCamp. Give it a listen!

Chris November 15, 2018

Kanopi Studios: Drupal 9 is Coming, Part 2: Choosing to Stay on Drupal 7 For Now

4 dni 1 godzina ago

This is Part 2 of a three part series about choices you can make with the news of Drupal 9’s release. Part 1 is an overview. Part 2 is what to do if you choose to stay on Drupal 7. Part 3 is what to do it you choose to upgrade to Drupal 8. 

With the recent news of the release date of Drupal 9, and that Drupal 7 & 8 will be end of life Nov 1, 2021, our Director of Engineering Kat White wrote Part 1 of a blog post series with an overview of how you should next approach your Drupal site . . . is it best to stay on Drupal 7? Or should I upgrade now to Drupal 8?

In that article, Kat outlined the pros and cons of going from D7 to D9, or upgrading now to D8.

In Part 2 of this series, let’s assume you’ve decided to stay on Drupal 7 for now. What next?

The average lifetime of a website is three years. So if you have had your Drupal 7 site for a three years, hurrah! You’ve done well with your return on that investment. And Drupal 7 is robust and supported enough that there’s still a lot of growth and life in your site. So unless there’s a specific module or item that only D8 can offer, you can feel confident that your D7 site will be solid for a few more years.

But this also means you have about two years to maintain that D7 site: in Fall of 2020, you’ll need to start prepping for that Drupal 9 upgrade (or — gasp! — switching to another CMS). This also buys you two years to secure funding, and get all the stakeholders on the same page for the next upgrade.

So here are some of the incremental bites we recommend you take over the next two years of maintenance:

    • Review your website strategy: assuming you built your site a few years ago around business goals, how is the site working towards those goals? Have your goals shifted? Does your site still achieve your mission? It’s always good to revisit your strategy to ensure any changes you make are on the right path.
    • Always audit your content: Content has a way of getting out of control quickly if there are multiple editors and the lines of governance get blurred. Archive or delete unnecessary content. Also review it for your authority voice and mobile strategy.
    • Review your SEO: In addition to keywords, make sure your content is mobile-focused, that your URL structures are meaningful, and schemas are used to describe the content of a page.
    • Code Quality: How clean are your code standards? Are the styles that drive the look and feel of the site well-structured and easy to extend? Is there good documentation? Completing a code audit would be smart to make sure your code is as quality as possible and fits your goals.  
    • Optimize your user experience: There are many tweaks that can be made to a site to make sure users are finding things. Can you run a usability test on a red button vs a blue one? How about using heatmap software to see where users are clicking and scrolling, and tweaking accordingly? Between surveys, interviews with users, looking at analytics, and testing, you can constantly improve the user experience of your site.  

If you’re a more visual person, I gave a talk at BADCamp just last month about going from D7 to D9 if you prefer video.

And if you need extra help with nurturing and growing your existing D7 site, we can help. Kanopi Studios has a dedicated Support Team that currently maintains over 75 Drupal 7 sites, and will be taking on new Drupal 7 support clients at anytime. Additionally, we will be an official long-term Drupal 7 support provider once the application on Drupal.org is available.

If you want help or want to talk through anything do with your Drupal 7 site, please call Anne directly at 1-888-606-7339 or contact us online.

 

The post Drupal 9 is Coming, Part 2: Choosing to Stay on Drupal 7 For Now appeared first on Kanopi Studios.

Dries Buytaert: Acquia a leader in the 2018 Forrester Wave for Web Content Management Systems

4 dni 2 godziny ago

For the second year in a row, Acquia was named a leader in the Forrester Wave: Web Content Management Systems.

The report highlights Acquia and Drupal's leadership on decoupled and headless architectures, in addition to Acquia Cloud's support for Node.js.

I'm especially proud of the fact that Acquia received the highest strategy score among all vendors, ahead of Adobe, Sitecore and everyone else.

Thank you to everyone who contributed to this result! It's another great milestone for Acquia and Drupal.

OSTraining: How to Embed Drupal Entities with the Entity Browser Module

4 dni 4 godziny ago

In this blog post, I'm going to show you how embed Drupal entities using the "Entity Browser" module.

This tutorial was requested by an OSTraining customer who is building a book review site. The customer wanted to use Entity Browser so that they can create this feature:

  • The site has two content types: Books and Book Reviews.
  • When users create a new Book Review, they can use a view to search for and select the book they're reviewing. For example, if they're reviewing "War and Peace", they can search for the exisiting "War and Peace" node.
  • When the book review is published, the selected node will be embedded inside the book review.

Drupal blog: Thirteen recommendations for how to evolve Drupal's governance

4 dni 18 godzin ago

This blog has been re-posted and edited with permission from Dries Buytaert's blog. Please leave your comments on the original post.

After months of hard work, the Drupal Governance Task Force made thirteen recommendations for how to evolve Drupal's governance.

Drupal exists because of its community. What started from humble beginnings has grown into one of the largest Open Source communities in the world. This is due to the collective effort of thousands of community members.

What distinguishes Drupal from other open source projects is both the size and diversity of our community, and the many ways in which thousands of contributors and organizations give back. It's a community I'm very proud to be a part of.

Without the Drupal community, the Drupal project wouldn't be where it is today and perhaps would even cease to exist. That is why we are always investing in our community and why we constantly evolve how we work with one another.

The last time we made significant changes to Drupal's governance was over five years ago when we launched a variety of working groups. Five years is a long time. The time had come to take a step back and to look at Drupal's governance with fresh eyes.

Throughout 2017, we did a lot of listening. We organized both in-person and virtual roundtables to gather feedback on how we can improve our community governance. This led me to invest a lot of time and effort in documenting Drupal's Values and Principles.

In 2018, we transitioned from listening to planning. Earlier this year, I chartered the Drupal Governance Task Force. The goal of the task force was to draft a set of recommendations for how to evolve and strengthen Drupal's governance based on all of the feedback we received. Last week, after months of work and community collaboration, the task force shared thirteen recommendations (PDF).

Me reviewing the Drupal Governance proposal on a recent trip.

Before any of us jump to action, the Drupal Governance Task Force recommended a thirty-day, open commentary period to give community members time to read the proposal and to provide more feedback. After the thirty-day commentary period, I will work with the community, various stakeholders, and the Drupal Association to see how we can move these recommendations forward. During the thirty-day open commentary period, you can then get involved by collaborating and responding to each of the individual recommendations below:

I'm impressed by the thought and care that went into writing the recommendations, and I'm excited to help move them forward.

Some of the recommendations are not new and are ideas that either the Drupal Association, myself or others have been working on, but that none of us have been able to move forward without a significant amount of funding or collaboration.

I hope that 2019 will be a year of organizing and finding resources that allow us to take action and implement a number of the recommendations. I'm convinced we can make valuable progress.

I want to thank everyone who has participated in this process. This includes community members who shared information and insight, facilitated conversations around governance, were interviewed by the task force, and supported the task force's efforts. Special thanks to all the members of the task force who worked on this with great care and determination for six straight months: Adam BergsteinLyndsey JacksonEla MeierStella PowerRachel LawsonDavid Hernandez and Hussain Abbas.

MidCamp - Midwest Drupal Camp: Stay Connected

5 dni 2 godziny ago
Stay Connected

MidCamp never stops (although we do take frequent coffee breaks), so make sure you stay connected.

We’re on the MidCamp Slack year-round to discuss the event, Drupal, jobs or other goings-on in the Chicagoland area.

You can also meet up with us IRL by attending Drupal Chicago Meetup.

Watch all of the MidCamp sessions from our previous years on our YouTube channel.

As always, be sure to follow us on Twitter, LinkedIn, and Instagram. For the most up-to-date information about all things, MidCamp subscribe to our newsletter

OPTASY: How to Create and Manage a Content Workflow in Drupal 8: Either a Standard or a Custom One

5 dni 4 godziny ago
How to Create and Manage a Content Workflow in Drupal 8: Either a Standard or a Custom One adriana.cacoveanu Wed, 11/14/2018 - 14:01

"A Drupal 8 initiative to improve Drupal's content workflow", this is how Dries Buytaert first defined the Workflow Initiative, back in 2016. Now, coming back to 2018, you must be asking yourself a legitimate question: “How do I set up a content workflow in Drupal 8?”

“How do I manage, extend and customize an editorial workflow to fit my Drupal 8 website's publishing needs? One including multiple users, with different permissions, that manages the workflow status of... different content types.”

Vardot: Top 5 Drupal Modules For Marketers

5 dni 5 godzin ago
Firas Ghunaim November 14, 2018

The role of marketers has evolved beyond simply managing and coordinating online advertising campaigns to drive traffic to their respective websites; successful marketers must transform themselves to become storytellers.

Storytelling is an essential skill to master the art of crafting a digital experience for your digital business would-be customers and users. 

Therefore, as a digital business, you must be strategic when it comes to choosing the appropriate platform for your digital experience. 

The fact that you can easily publish and manage multimedia content across multiple websites under one brand has made Drupal a popular and strategic platform for enterprises, the media, healthcare and even powering digital governments.

In short; Drupal is a dream come true for marketers working in the aforementioned industries and sectors.

 

Here are 5 Drupal modules that were created by the Drupal community for marketers:

 

 

1. HubSpot

HubSpot is a widely used and popular inbound marketing software platform that helps companies attract visitors, convert leads, and close customers.

 

Lead generation is a carefully planned ongoing process; deliberate in targeting users based on personalized content marketing.

HubSpot CRM is relied upon by marketers to enable them to qualify the leads generated from the landing pages they developed on their websites.

Marketers that use Drupal-based websites have saved a lot of time and effort by connecting their HubSpot CRM with their web forms that capture the desired user data.

For example, a Webform-based contact form on your site can send its data to HubSpot, where you may already track potential clients and contacts; or a Webform-based e-newsletter signup could send the lead to HubSpot's targeted marketing system, letting you use your pre-existing email campaigns.

Moreover, marketers that create content on HubSpot, can easily display it in Drupal 8’s front-end.

Contact us to integrate HubSpot CRM into your Drupal website seamlessly

 

 

2. Webform

With almost 5,000,000 downloads and nearly 500,000 websites using this module; this makes Webform one of the most popular Drupal modules out there.

 

Forms are an essential feature of a digital experience that relies upon gathering user data relevant to content marketing and personalizing user experiences across all relevant digital platforms.

Webform enables integration with various 3rd party marketing solutions such as MailChimp, HubSpot, and Salesforce to name but a few. You can find a comprehensive list of Webform add-ons here.

A great and simple guide to how you can get started on form building using Webform is available here courtesy of OSTraining.

 

 

3. Google Analytics

This Drupal module adds the Google Analytics web statistics tracking system to your website.

 

According to Builtwith.com, Google Analytics is the most popular analytics tool in the world with at least 37 million live websites currently using the giant tracking and performance monitoring platform.

Marketers that use Drupal website benefit from the Google Analytics module to identify their traffic size, traffic sources and track the performance of their website with regards to ongoing personalization of their user experience.

Being able to seamlessly integrate Google Analytics also provides marketers with real-time data for current site usage and user behavior. In addition to the aforementioned; marketers can track almost every statistic imaginable such as User ID, domain, as well as how many and which files were downloaded and by whom.

For full details regarding the statistics that marketers can track, visit the official Drupal module webpage for Google Analytics here.

 

4. MailChimp

This module provides integration with MailChimp, a popular email delivery service.

 

Regularly maintained and reliable, MailChimp is a favorite tool amongst email marketers. That is mainly due to the attention to both sides of the email exchanges taking place.

This Drupal module allows email marketers to create and send email marketing campaigns from your website and analyze the performance of the campaign while monitoring the behavior of users interacting with your emails.

On the other hand, your website visitors can choose to subscribe (or unsubscribe) easily to the email list of their preference.

MailChimp is not limited to email delivery only; you can also integrate MailChimp E-Commerce which allows marketers to optimize their online store sales via personalized email marketing campaigns and automation workflows.

7 Drupal Modules That Every E-Commerce Must Have

 

 

5. Crazy Egg

This module provides integration with the Crazy Egg heat map service.

 

 

Much of digital business and marketing success comes down to the ongoing enhancement of your digital experience.

This requires a consistent effort of monitoring feedback from your users who in the end must be able to enjoy an engaging user experience that doesn't feature frustrating issues such as slow page load speed and irrelevant content.

The aforementioned frustrations can heavily impact your search engine optimization (SEO) efforts to rank higher on search engines like Google; which makes monitoring online user behavior on-site all the more imperative for marketers.

10 SEO Modules That Every Website Must Have

Crazy Egg is a simple Drupal module that is easy to install to your Drupal 8 (or D7) website to gain access to various reporting formats that showcase online behavior on your web pages.

By recording the user behavior, marketers are able to gain a visual insight into how users interact with different elements, features, and components of their website. Marketers are able to understand where users face challenges browsing the site, which aspects of the website they spend most of their time on and which they avoid completely.

Ultimately, the feedback gained allows marketers to develop the best UI, UX, and content in a more informed manner.

 

 

Bonus: Varbase SEO

This is a core Varbase feature. We strongly recommend Varbase as the ultimate starter kit and distribution to build your Drupal digital experiences.

 

 

Enterprise level organizations and governments that rely upon an ongoing content marketing process require a content publishing and management solution that can handle heavy traffic without compromising performance standards.

This is where Varbase saves the day.

Not only is Varbase inherently optimized for all search engines it also enables you as a content marketer to optimize your multilingual content regardless of the media format to a diverse and global target audience.

  • Optimized markup that is compliant and accessible to WCAG 2.0 Level AA standards
  • XML Sitemap that is also language aware
  • Content SEO grader and recommendations
  • Full-suite of meta tags and descriptive tags that makes your site more optimized, integrated and favorable to search engines such as Google, Yandex, and Bing, and social media networks such as Facebook, Twitter, and many other
  • Total control over how your site will look when appearing on search results
  • Handle redirects with ease and prevent dead links
  • Readable and SEO-friendly URLs that automatically reads your site's structure and hierarchy

 

You can view our work on digital experiences that were built using Varbase here.

 

 

Honorable Mentions:

 

Honeypot

One of the popular Drupal modules available out there. Used by marketers and Drupal platforms that wish to avoid spam.

Honeypot keeps your database clean by blocking spambots from using your web forms using both the honeypot and timestamp methods and is not as intrusive as CAPTCHAs.

 

5 Security Modules Every Drupal Website Must Have

 

Accelerated Mobile Pages (AMP)

The AMP module is designed to convert Drupal pages into pages that comply with the AMP standard

AMP is important because it helps web pages load faster which potentially improves usability and convinces visitors to stay longer on your site engaging with your content.

The logic is straightforward: faster load time leads to better engagement, which reduces bounce rate and improves mobile ranking.

 

If we were to feature every Drupal module out there the list would be way too long, so which Drupal modules do you prefer? How does it help you achieve your marketing goals?

Share with us your own preferences and we will surely feature them as soon as possible.